"" Writer's Wanderings: How Do You Promote Your Events?

Thursday, January 02, 2020

How Do You Promote Your Events?

Several years ago I had a speaking engagement out of town. It was a great a time of fellowship with some truly wonderful ladies and I learned a little something about advertising as well.

There were about 160 coming in the doors for a light supper followed by my talk (My Ship's Come In But It's An ARK!). Many came up to me to say hello and I thought it was because I stuck out in my bright peach suit. I chose it to wear so that I would look "springy" and fit in with their theme. But then one lady allowed for a much better explanation.

"Hi!" she said. "You must be our speaker. I recognize you from the ladies room."

"The ladies room?" I hadn't been there yet.

She nodded. "Yes. Your picture has been on the back of the stall doors for weeks."

How do you promote your events?

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